We are all here together, searching for the new model, the new method, the new way to engage the next generation and inspire the current one. And all we know for certain is that the old models, the old ways of doing business, simply don’t hold.
Today I want to push us forward by challenging an old assumption: Jewish continuity is the end goal, and everything is in service of that goal.
Twenty years ago the 1990 National Jewish Population Study found an unprecedented rate of intermarriage. It launched 1,000 ships of Jewish identity efforts in the service of ensuring Jewish continuity. In our current language everything is in service of Jewish identity. Birthright strengthens Jewish identity. Day schools strengthen Jewish identity. Summer camps strengthen Jewish identity.
Our theory is: Strengthen Jewish identity, and Judaism will continue. But here’s the problem: In our zeal to ensure the Jewish future, we forgot to articulate why it matters for Judaism to continue.